The City of Cape Town’s short film ‘Choose Cape Town’ has scooped a silver award from the International Tourism Film Festival Africa thanks to the way it captured one of…
Eskort’s “Go Springbox” billboard campaign ingeniously misspelt the South African rugby team’s name, sparking humour, conversation, and widespread engagement. Johannesburg, South Africa (16 August 2023) – In the world…
Knorr has turned matchmaker for its new global campaign, Love at First Taste, which explores the idea of bringing people together based on their flavour preferences. The campaign, which launches…
American Eagle just launched a body-positive Aerie Man underwear campaign, casting the brand’s first-ever male models. The latest move, using hashtag #AerieMan, builds on the #AerieReal campaign begun in 2014,…
At South Africa social media week 2015, we predicted trends on digital platforms such as online storytelling, convergence of traditional media and social media, social psychology and the growth of…
Where mind meets heart
“When we love, we always strive to become better than we are. When we strive to become better than we are, everything around us becomes better too.” ― Paulo Coelho
